Specialists build and maintain a positive public image for a company or organisation. They create media, from press releases to social media messages that shape public opinion of the company or organisation and increase awareness of its brand.
The following are illustrative examples of public relations. Investor Relations. Publishing quarterly reports, press releases and regulatory disclosures. Government Relations. Community Relations. ..Media Relations. Media Production. Customer Relations. Marketing Communications. Influencers.
Management of the spreading of an idea to the public. It could be the creation of a company’s image, countering bad publicity, implementing a new law, or even smoothing out a misunderstanding between two parties. Public Relations is commonly performed via the various form of media.